2 posts

17 May

Piwik http://fr.piwik.org/

21:54
Google Analytics 4 and GDPR: Everything You Need to Know - erin Piwik

Four years have passed since the European General Data Protection Regulation (GDPR, also known as DSGVO in German, and RGPD in French) took effect. That’s ample time to get compliant, especially for an organisation as big and innovative as Google. Or is it? If you are wondering how GDPR affects Google Analytics 4 and what the compliance status is at present, here’s the lowdown. Is Google Analytics 4 GDPR Compliant? No. As of mid-2022, Google Analytics 4 (GA4) isn’t fully GDPR compliant. Despite adding extra privacy-focused features, GA4 still has murky status with the European regulators. (...) -- terms and conditions, Data Processing Agreement

23:52
7 Reasons to Migrate from Google Analytics to Matomo Now - erin Piwik

The release of Google Analytics 4 (GA4), and the subsequent depreciation of Universal Analytics, has caused a stir amongst webmasters, SEO experts, marketers and the likes. Google’s Universal Analytics is the most widely used web analytics platform in the world, but from 1 July 2023, it will no longer process any new data. Google is now pushing users to set up GA4 tracking imminently. If you’re like many and wondering if you should upgrade to Google Analytics 4, there are two key reasons why this might be a risk:GDPR violations: recent rulings have deemed Google Analytics illegal in France (...) -- terms and conditions, Data Processing Agreement